Selling Advertising in Your Show
When it comes to sponsors, there are four types of advertising campaigns. These are:
CPM = Cost Per Thousand. You earn X amount per 1,000 downloads.
CPA = Cost Per Action. You get paid when your audience makes a purchase.
Flat Rate = You get paid a specified amount per episode(s) or time.
Hybrid = You may get a small CPM with an additional CPA.
Mentioned on this episode
Check out the book Profit From Your Podcast on Amazon
This podcast is part of the Power of Podcasting network. Changing the world one download at a time.